Advertising
Sky Partners with News UK for Major World Cup Advertising Campaign
Ahead of this summer’s FIFA World Cup, Sky Glass is launching a large-scale advertising partnership with News UK, spanning multiple media brands and ...
Advertising
Equativ and Titan OS Expand Partnership with New Programmatic CTV Home Screen Ad Format
Equativ and Titan OS have announced the rollout of a new programmatic advertising solution for connected TV home screens across Europe and Latin ...
Advertising
ITV and Omnicom Introduce Live Addressable Advertising Initiative
ITV has partnered with Omnicom Media Group to launch a live addressable advertising solution, as broadcasters continue advancing targeted advertising capabilities within premium ...
Advertising
Seven.One Media Introduces Pause Ads on Joyn
Seven.One Media has launched pause advertising on streaming platform Joyn, as broadcasters and ad-supported platforms continue experimenting with new formats designed to capture ...
Advertising
TikTok Launches Ad-Free Subscription Tier in the UK
TikTok has introduced a new ad-free subscription option in the UK, as social and streaming platforms continue exploring alternative monetization models beyond traditional ...
Advertising
V broadens Rakuten TV advertising deal across Europe
V has broadened its advertising partnership with Rakuten TV, extending the collaboration across multiple European markets as connected TV advertising continues to scale ...
Advertising
FreeWheel launches new partner portal for advertising ecosystem
FreeWheel has introduced a new partner portal designed to streamline collaboration, access to tools and performance insights across its advertising ecosystem. The platform ...
Advertising
Viaccess-Orca supports MasOrange TV growth and advertising expansion
Viaccess-Orca is strengthening its partnership with MasOrange by supporting the continued expansion of the operator’s television services and the rollout of new advertising ...
Advertising
Samba TV and TiVo Launch Advertising Partnership in the UK
Samba TV and TiVo have entered into a new partnership in the UK, aiming to enhance advertising capabilities across connected TV environments. The ...
Advertising
Samsung Ads introduces TotalView to unify linear and streaming campaign measurement
Samsung Ads has launched TotalView, a new solution aimed at providing advertisers with a consolidated view of campaign performance across both linear television ...











