Netflix has closed its 2026 US Upfront with advertising commitments nearly double those secured last year, highlighting the growing importance of advertising within ...

Zattoo and Teleboy have extended their long-standing partnership in Switzerland, renewing agreements covering both TV streaming technology and digital advertising. The two companies ...

Seven.One Media has introduced its Pause Ads advertising format to live television in Germany, extending one of connected TV’s fastest-growing advertising formats beyond ...

ShowHeroes has partnered with Whale TV to introduce premium advertising placements directly on smart TV home screens, expanding opportunities for brands to engage ...

Universal Ads has entered the UK market through a new partnership with ITV, Channel 4 and Sky, creating a major new route for ...

HBO Max is expanding its advertising capabilities with the rollout of AI-powered contextual advertising across Europe and Latin America, enabling brands to deliver ...

FranceTV Publicité and FreeWheel have strengthened their long-standing partnership as the French public broadcaster continues to advance its addressable and digital advertising capabilities ...

German broadcaster RTLZWEI has launched a selection of FAST (Free Ad-Supported Streaming TV) channels on Samsung TV Plus, further strengthening its presence in ...

Verve Group has introduced a new Retail Media offering designed to directly connect mobile advertising campaigns with verified in-store purchases, marking what the ...

Ahead of this summer’s FIFA World Cup, Sky Glass is launching a large-scale advertising partnership with News UK, spanning multiple media brands and ...