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Music Box has officially entered the French television market through a new distribution agreement with Free, bringing seven dedicated music channels to subscribers across the operator’s TV platform.
The launch significantly expands Music Box’s presence in Western Europe, offering French audiences access to a broad range of music-focused programming covering genres including pop, rock, classical, jazz, dance and international hits. The channels are designed to cater to diverse musical tastes while complementing Free’s growing entertainment portfolio.
The partnership reflects the continued demand for curated music television despite the dominance of on-demand streaming services. While platforms such as Spotify and YouTube have transformed music consumption, themed linear channels continue to attract viewers looking for professionally programmed playlists, artist showcases and uninterrupted music viewing.
For Free, the addition strengthens its content offering by providing subscribers with greater choice across entertainment genres. Meanwhile, Music Box continues to pursue international expansion by partnering with major television operators to increase the availability of its branded channels.
The agreement also highlights how pay-TV providers continue to enrich their channel line-ups through specialist content partnerships, combining traditional broadcast experiences with increasingly diverse entertainment offerings for connected TV audiences.
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