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Fubo has extended its Multiview feature to LG Smart TVs, allowing users to watch multiple live streams simultaneously on a larger range of connected devices.
The expansion strengthens Fubo’s position in sports-focused streaming by enhancing the viewing experience for fans who want to follow several matches, events or channels at once.
For LG, the integration adds further value to its smart TV ecosystem by bringing premium sports-focused functionality to its user base. For Fubo, broader device availability can help drive engagement and platform differentiation.
The move highlights how streaming platforms are increasingly using advanced viewing features—not just content libraries—to compete for audience loyalty in the connected TV market.
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