ProSiebenSat.1 has expanded its FAST (Free Ad-Supported Streaming TV) offering on Joyn through a new agreement with Sony Pictures Television, bringing five additional Sony-branded channels to the streaming platform.
The partnership strengthens Joyn’s content portfolio by adding a broader range of entertainment programming, further enhancing the platform’s position within Germany’s rapidly growing FAST ecosystem.
As broadcasters and streaming platforms continue to invest in ad-supported television models, FAST channels have become an increasingly important strategy for content owners looking to maximize the value of their libraries while reaching new audiences. The addition of Sony’s channels provides viewers with more free content choices while supporting Joyn’s ambitions to become a leading destination for ad-supported streaming.
For Sony Pictures Television, the agreement expands distribution opportunities in the German market, while ProSiebenSat.1 continues to diversify Joyn’s content offering amid intensifying competition from both international streaming services and other FAST platforms.
The deal reflects the ongoing momentum behind FAST services across Europe, where content owners, broadcasters, and platform operators are increasingly collaborating to capitalize on growing consumer demand for free streaming experiences.









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