Vectra expands streaming partnerships with Disney+ promotion and HBO Max sports package

Polish operator Vectra is strengthening its position as a super-aggregator by deepening partnerships with two major global streamers — Disney+ and HBO Max. The company has introduced a one-year Disney+ giveaway and an exclusive HBO Max “TV and Sport Channels” add-on, blending international streaming content into its pay-TV and broadband offerings.

As part of a new promotion launched this week, both new and existing Vectra customers who sign up for selected internet, TV, or mobile plans under a 23-month contract will receive 12 months of Disney+ at no extra cost. The offer applies to the Standard Plan, with the possibility to upgrade to the Premium tier.

The initiative aims to attract families by including the full Disney+ catalogue — featuring titles from Disney, Pixar, Marvel, Star Wars, National Geographic, and Hulu brands — within Vectra’s content ecosystem. The free year of Disney+ strengthens Vectra’s positioning as an integrated entertainment hub combining connectivity and premium streaming.

Simultaneously, Vectra has become the first operator in Poland to launch HBO Max’s “TV and Sport Channels” add-on directly within the HBO Max interface. The new bundle costs PLN 20 (about €4.60) per month and provides access to 25 live channels covering sports, news, and premium entertainment. Subscribers can stream on two devices simultaneously with the flexibility of a month-to-month plan and no long-term commitment.

This integration effectively turns HBO Max into a virtual pay-TV environment, enabling Vectra customers to switch live content on and off according to key sports seasons or tournaments. Current HBO Max subscribers through Vectra can easily activate or cancel the live channel package, adding flexibility and value to their subscription.

By combining extended partnerships with Disney+ and HBO Max, Vectra continues to evolve its streamer bundling strategy — blending premium global platforms with its traditional pay-TV and broadband services.

The twin initiatives support Vectra’s broader goal of offering a one-stop entertainment experience, merging on-demand streaming and live TV options through apps and smart devices, rather than relying solely on set-top boxes. This approach not only enhances convenience for customers but also helps Vectra strengthen its market share amid increasing competition in Poland’s digital TV and broadband landscape