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Telekom Srbija has entered into a new content partnership with SkyShowtime, significantly enhancing its streaming portfolio in Serbia. Beginning this week, eligible customers will be able to access the SkyShowtime app as well as two dedicated linear channels, thanks to the newly signed distribution deal.
As part of this agreement, Telekom Srbija subscribers will gain access to a broad range of Hollywood films, global TV series, and exclusive SkyShowtime original productions. Approximately 150,000 customers will receive promotional codes offering free access to SkyShowtime for a limited time. This special offer is targeted at subscribers of the Box package and users with high-tier mobile plans.
Additionally, customers with the Film Package activated will be able to view SkyShowtime Channels 1 and 2, which are included in the introductory promotion.
Aleksandra Martinović, who leads the Multimedia Directorate at Telekom Srbija, said the collaboration supports the company’s wider goal of growing both its content library and original production efforts. She added that additional content-related projects would be revealed soon. Hristina Georgieva, SkyShowtime’s Chief Operating Officer, remarked that the partnership will help bring SkyShowtime content to more viewers across Serbia, making it both “easier to access and more affordable.”
This addition boosts Telekom Srbija’s premium content catalogue with programming from leading entertainment brands such as Universal Pictures, Paramount Pictures, Nickelodeon, DreamWorks Animation, Paramount+, Showtime, Sky Studios, and Peacock. Among the highlighted shows are Yellowstone, Tulsa King, and Landman, alongside popular family content like Paw Patrol and SpongeBob SquarePants.
SkyShowtime, a streaming service formed as a joint venture between Comcast and Paramount, is available in several Central and Eastern European markets and can be accessed via select pay-TV services and major streaming devices.
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